Where: Pennsylvania College of Art & Design virtually

Dates: July 9-August 6th

Time: 6 – 9 PM

Days: Tuesdays And Thursdays

Meetings: 10

In SM 102, Advanced Social Media Marketing, students will go in-depth on social media marketing strategy, including creation, planning, execution, and measurement. Students will understand how to build a strong social media presence for a brand, using both organic and paid tactics. This course will cover best practices for networks such as Facebook, Instagram, and TikTok, as well as how you can reach your target audience in the social media space. PREREQUISITE: Completion of SM 101 Introduction to Social Media Marketing or equivalent experience

This course is offered for credit at Pennsylvania College of Art & Design. More information can be found here.